The British auction house Christie’s is taking a significant step towards the adoption of Web3 with the launch of “Christie’s 3.0”, its own platform hosted on the Ethereum (ETH) blockchain. The company will thus be able to offer its digital works of art directly thanks to the secure technology of the blockchain.
Christie’s announces blockchain auctions
Christie’s, the largest auction house in the worldannounced the launch of “ Christie’s 3.0”a platform to streamline the auction process directly on the blockchain.
The first ever global auction house to host fully on-chain sales: introducing Christie’s 3.0
Built from the ground up together with three leading companies in the Web3 community @manifoldxyz , @chainalysis & @spatialxr. (1/4)https://t.co/3zcQxNtBLy
—Christie’s (@ChristiesInc) September 27, 2022
This new platform will be hosted on the Ethereum (ETH) blockchain and will allow interested parties to buy non-fungible tokens (NFT) directly from Christie’s without an intermediary. The platform was developed in collaboration with Chainalysis, Manifold and Spatialthree companies operating in blockchain, NFTs and the metaverse.
According to the press release, Christie’s wishes here to continue to show its interest in the world of Web3 by offering the highest level of curation possible on the digital works presented, while taking advantage of the security offered by blockchain technology.
“Bringing the highest level of curation to the NFT and digital art market, Christie’s continues to be the place where collectors can discover the best works of art in this emerging category. […] By incorporating regulatory tools, such as anti-money laundering and sales tax, we’ve built an inclusive solution where old and new NFT collectors can feel safe transacting with Christie’s 3.0. »
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Inauguration with a sale of Diana Sinclair
To celebrate the launch of Christie’s 3.0, the house specializing in luxury auctions is already offering 9 NFTs signed by the young artist Diana Sinclair created especially for the occasion. These, as with all NFTs coming to Christie’s 3.0, can be purchased simply by connecting a wallet like MetaMask to the site.
Preview of artist Diana Sinclair’s NFTs on Christie’s 3.0
These NFTs are offered at a price ranging from 4 to 5 Ethers, or between 5,400 and 6,750 dollars at the current price. The sale started on September 28, the opening day of the auction platform, and will close on October 11.
According to Christie’s, the interest of this new platform is to allow to offer the best of the luxury digital market in one dedicated place :
“This initiative strengthens Christie’s ability to connect its customers to the best of the NFT market – beyond traditional auction channels, beyond partnerships with other marketplaces – now through a sophisticated and secure sales platform. , native to the blockchain. »
Unsurprising news, given Christie’s appetite for the digital market for several years. It was also at this house that the most expensive digital art sale in history took place, that of the NFT at $69.3 million by the artist Beeple.
More recently, in July, the British company announced the launch of a fund totally dedicated to Web 3.0 to encourage young artists to take up this innovative art form.
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Source: Christie’s
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