Investing in high quality, reliable and speedy courier services is now more important than ever for businesses in order to satisfy the needs of their clients. It can be a key way to also keep hold of their clients also too. This is in the very sense it can help a business really hone their levels of customer service. It can be a great way to help in no end of ways and a great way to stand out also from the competition.
Investing in a good, reputable sameday courier ensures a merchant has done as much as is reasonably expected of them ensure continuation of a quality service. Many sameday couriers are now keeping recipients updated on delivery slots. Or updates to the parcel’s whereabouts. This all ensures buyers don’t need to wait in all day for the courier to arrive.
How this market and service works
When a customer contacts the merchant to chase delivery, someone not only spends time answering the phone/email, but then has to contact the courier, possibly chase, and then update the customer. Calculate the time spent doing this into money. It’s a cost which brings into question whether a £1 to £2 saving per consignment is justifiable. Merchants love customers who don’t need to contact them. This is why websites have FAQ, delivery and shipping information pages. A lack of customer interaction is a big no no. A business can in turn then shift this element of their marketing strategy onto social media. Also on to email marketing to remain human and approachable.
The market as it looks for the near future
The courier industry has seen strong growth in the past five or so years, as the sector expands and adapts to the ever-changing market. For investors with an interest in couriers, it has largely been a positive time as many have prospered alongside the internet age. The courier industry has seen strong growth in the past five or so years, as the sector expands and adapts to the ever-changing market. For investors with an interest in couriers, it has largely been a positive time. This is all as many have prospered alongside the internet age.
The future looks bright for the courier industry too, with the number of parcels sent each year estimated to grow by 40 per cent by 2019, reaching three billion. Now more than ever, investing in a courier company could provide excellent returns with such predictions that long term growth will continue to be strong.
How e-commerce has helped the industry
Without a doubt, the e-commerce industry has had a massively positive effect on the courier sector. It has also contributed to its growth. While traditional postal methods for sending and receiving letters have dipped, for parcels, packages and other shipments it has swelled. This has a lot to do with online ordering and the growing global market. Europe, India and China have all seen e-commerce grow, providing new opportunities for existing couriers. Predictions that the e-commerce market will generate revenues of around $2.4 trillion come 2018. This in turn can be viewed as a big boost for the courier industry as well.
Overall – what we can see as we head into the future
Many courier companies are experimenting with new delivery models in the sector to tackle the growing demand and changing market. Some of these methods are to cut costs and delivery times. This is as consumer demands get higher with the convenience of next day delivery and more. Evolving technology is also being implemented where appropriate. It seems that the express fragment of couriers is the area which will grow the most in the coming few years. So investing in companies pushing this may be your best bet. This is the best area to keep a good look out for. That said, who knows where these markets will go.
