This week, Donald Trump Jr., the son of the former US president, announced that he is working on a crypto project with his brother. What do we know about it?
Trump Brothers Launch Crypto Project
Riding on his father's popularity, Donald Trump Jr., one of the sons of the US presidential candidate, this week mentioned a crypto project he was currently building with his brother Eric. Without any real concrete information at the moment, It appears to be a decentralized finance (DeFi) projectthe person concerned explaining that they are preparing to “shake up the crypto world with something HUGE» :
We're about to shake up the crypto world with something HUGE.
Decentralized finance is the future—don't get left behind. #Crypto #Challenge #BeDeFiant— Donald Trump Jr. (@DonaldJTrumpJr) August 7, 2024
In comments reported by our colleagues at The Block, Donald Trump Jr. highlights a desire to shake up the banking world :
I think what we want to do is kind of take on a lot of the banking world. This notion of decentralized finance is obviously very appealing to people like me who have been debanked or haven't been able to get insurance or whatever.
💡 Find all of our guides on decentralized finance (DeFi)
While a memecoin called Restore The Republic (RTR) has been experiencing a pump and dump pattern this week, the former president's sons have also clarified that their family is not associated with the project.
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A DeFi project named Wold Liberty?
For now, there is still too little information on the Trump brothers' project to be able to judge what it might be. Nevertheless, 3 trademarks were filed on July 28 by a company based in Puerto Rico and named AMG Software Solutions. Among these 3 trademarks, one of them directly echoes to the hashtag “BeDeFiant” used by Donald Trump Jr. :
AMG Software Solutions Company Trademark Filings
So, this trademark filing, if it is indeed linked to the Trump brothers, suggests 3 names:
- World Liberty ;
- Be Defiant ;
- World Liberty Financial.
👉 Also in the news — 3 VC firms attacked by the SEC: the US regulator continues its crusade against crypto
Donald Trump Jr. also spoke of a long-term project, specifying that it would not be based on memecoins and that he would give more information once everything is ready.
Now, it is a matter of staying on the lookout for more information. For the time being, this is only marketing and a potential added value of the said project has yet to be demonstrated.
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Sources: The Block, USPTO Report
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Since 2021, I have devoted my free time to seriously training myself on cryptocurrencies in order to acquire as much knowledge and credibility as possible. I often have the opportunity to conduct interviews with influential figures in the blockchain industry. I also conduct in-depth analyses on Web3 themes to offer exclusive content to Cryptoast readers.
Vincent Maire
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