SSince Elon Musk bought Twitter, he hasn’t wasted any time revamping the service to his liking. Only he himself knows exactly what these look like, if at all. The only program that can be read from the changes of the past few days is a consistent strategy of trial and error, with the error clearly predominating.
Musk fired half the staff, some of whom he asked to return when he realized he still needed them; of those who were allowed to stay, the most important are giving notice every day. Musk introduced a second verification hook and revoked it hours later; he lost so many advertisers in two weeks that he had to sell nearly $4 billion worth of Tesla stock in the short term. He wants to make money by making the service chargeable and at the same time expanding the user base to 80 percent of humanity. It’s currently around four percent. He also wants to turn Twitter into an “everything app”, an all-in-one service for reading news, chatting, watching videos, ordering taxis and paying, of course all for the good of mankind, as he diligently emphasizes.