GameStop and Immutable X jointly unveiled their platform dedicated to non-fungible tokens (NFT), which had been in beta phase for a few months. GameStop NFT is now in its final version, and allows you to exchange NFTs that can be used in video games offered by Immutable.
GameStop unveils its dedicated NFT marketplace
GameStopthe company specializing in the distribution of video games that we know in France for its takeover of the Micromania-Zing chain of storeshas just released its long-awaited marketplace dedicated to non-fungible tokens (NFT).
This platform dedicated to Play to Earn, the creation of which was announced last February, is the result of a collaboration between GameStop and Immutable Xa second layer solution (layer 2) on the Ethereum (ETH) blockchain.
Layer 2 are protocols acting as an overlay of a blockchain in order to improve its scalability and reduce the price of its transactions. To find out more, read our sheet dedicated to second layer solutions.
More specifically, the NFTs offered on the platform called “GameStop NFT” appear as content that can be used directly in Immutable X’s video games, in particular the RPG Illuvium, the card game God’s Unchained, the MMORPG Ember Swords, or even the RPG mobile Guild of Guardians.
In order to encourage NFT creators and video game developers to evolve on its platform, Immutable X had also unveiled an aid program last February to the tune of 100 million dollars.
Launched in beta phase last July, the GameStop and Immutable X marketplace saw its trading volume surpass that of Coinbase’s dedicated NFT platform in just 48 hours.
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The platform will not benefit from any momentum from the NFT market dedicated to gaming. Indeed, the latter is not in its best shape, just like the classic NFT market:
Daily sales for gaming NFTs
Despite everything, GameStop NFT enjoys substantial support: Immutable has seen its valuation exceed $2.5 billion last March following a fundraiser that saw the appearance of big names in the field such as Animoca Brands or Tencent.
With the launch of its platform, Immutable is confident and wants to offer the best of Web3 gaming to its players, as confirmed by Robbie Ferguson, president and co-founder of Immutable X:
“The launch of GameStop’s NFT Marketplace means that we can now open access to millions more NFTs to more of the best Web3 games being developed today, while maintaining a top-notch experience for gamers. players. »
Additionally, GameStop has concluded a major partnership with the American branch of FTX last monthin particular concerning initiatives for online commerce and in order to offer gift cards that can be used on the 2nd largest cryptocurrency trading platform.
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