The Korean giant LG Electronics has confirmed its interest in Web3, in particular the metaverse. It announces an Oorbit partnership, which will allow it to integrate technologies directly into its smart TVs. A major step for the company, which shows that blockchain-related technologies are indeed part of its objectives.
LG shows its interest in the metaverse
The Oorbit company defines itself as “a portal to interactive 3D virtual worlds“. She announced its new partnership with LG on Twitter :
—Oorbit (@OorbitOnline) January 4, 2023
The idea is therefore to allow users to access the metaverse directly from smart TVs offered by LG :
“With this partnership, Oorbit and LG bring together immersive games and experiences and facilitate interactions in the metaverse for consumers.»
👉 To go further – Metaverse: understanding these virtual worlds based on blockchain and NFTs
A common digital identity for the different metaverses
This will happen in particular by creating a digital identity, which will allow users to easily switch between experiences. Oorbit and LG want the different virtual worlds to be interoperable. According to Pooya Koosha, the co-founder of Oorbit, it’s all about accessibility:
“Our technology is the link between different virtual worlds, allowing developers and brands to bring their experiences into the metaverse. Scaling our technology to millions of LG TV customers is the next step in order to make the metaverse accessible to all.»
It has been some time now since LG confirmed its interest in blockchain-related technologies. Last September, the South Korean giant announced the development of a crypto wallet based on Hedera Hashgraph (HBAR). In addition, at the start of 2022, LG had added blockchain and cryptocurrencies to its future development goals. The development of technologies related to the metaverse is therefore the next step, thanks to this partnership.
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Source: Oorbit, press release
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