Review management involves keeping an eye on what people are saying about your business online and responding to their feedback. This includes checking comments on review platforms and social media. It is important to distinguish between managing your overall business reputation and specifically handling reviews. Since almost 98% of buyers look at reviews before making a purchase, what people say about your business online can significantly impact its digital success.
The results of Google Consumer Surveys indicate that companies with a single negative online article can lose as much as 22% of potential customers, and this percentage rapidly escalates. For businesses dealing with four or more negative articles, the risk intensifies, potentially resulting in a loss of up to 70% of prospective customers. Wondering how to protect your business from unexpected negativity on the web?
The SaaS market is extensive, providing a range of tools and applications to businesses of all sizes, guiding them toward digital success. However, our focus today is on a new player in the market: Check Reputation. This platform is tailored for both personal and business use, marking its recent entry as a game-changer in the industry.
Check Reputation is designed by Reputation House, a modern online reputation management expert that specializes in SERM (Search Engine Reputation Management) and ORM (Online Reputation Management) services to drive digital growth. The platform boasts an easy-to-use interface and conducts thorough research across diverse search engine results pages. By aggregating information from various online sources, it ensures a comprehensive examination, leaving no crucial details overlooked. The results are presented in a user-friendly format, offering valuable insights from the research. This platform is poised to be a valuable asset for small and midsize businesses looking to enhance their online reputation.
Dima Raketa, CEO of Reputation House states “Effective review management is not just about monitoring what is being said online; it is about understanding the profound impact these sentiments can have on your business’s digital success. Reviews shape perception, influence purchasing decisions, and ultimately contribute to the overall reputation of a brand. At Reputation House, we recognize that online reputation management is a strategic imperative for businesses of all sizes.”
Furthermore, the platform has the capability to extract information from review sites, assessing both the quantity and tone of mentions while gauging the platform’s perceived authority. Utilizing this data, Check Reputation compiles a comprehensive overview of a brand or persona’s current rating on these sites.
The platform offers two types of research, including basic and advanced, providing an overall reputation score, insights into search engine results, the number of repeated search results, and semantic analysis of a search query.
Valerii Ershov, Chief Information Officer of Reputation House, explains “The report includes an overall reputation score for prompt evaluation, semantic analysis for insight into online sentiment, and search engine analysis to quantify brand mentions across various platforms. It covers search query analytics, repeat analysis categorizing results, and resources comparison for effective management. The analysis of review platforms considers the impact on purchasing decisions, offering a consolidated rating and intricate analytics. Google Maps insights evaluate business branches, and the retrospective assessment examines review volume and quality over time. Content reviews, presented through tag cloud representation, identify key themes in user reviews. The platform also scans the web for accurate brand contact information, ensuring swift updates. Check Reputation’s precision and depth make it a strategic tool for comprehensive online reputation management in the modern business environment.”
Check Reputation is now available to everyone as it undergoes beta testing.
To learn more about Reputation House and its innovative products for online reputation management, visit https://reputation.house