New Adidas boss: The authentic sportsman
What is the recipe of outgoing Puma and future Adidas boss Björn Gulden? Clear words, don't promise too much and ...
Tag: Bjorn Gulden
Puma boss Gulden goes directly to Adidas
Puma boss Björn Gulden will become CEO of the larger neighbor and direct competitor Adidas on January 1st. On Tuesday, ...
From Puma to Adidas: A change of sides with consequences
WWhy wander into the distance, the good is so close - in the case of Adidas and Puma, so to ...
