EActually, Twitter is just his part-time job. In his main job, Bret Taylor is one of the two co-CEOs of the American software group Salesforce. But his job at Twitter is currently garnering him more publicity than he ever had at Salesforce. He is the head of the board of directors of the online platform and thus leads the body that plays a central role in the takeover saga of the year. First he had a say in whether Twitter would accept an unsolicited offer from Elon Musk, CEO of electric car manufacturer Tesla. And now, as the world’s richest man decides to scrap the deal, he finds himself in a position to fight over a deal he didn’t want in the first place.
As he has now shown, he is not intimidated by Musk and is ready to bring out the heavy artillery. Twitter has filed a lawsuit against Musk, demanding compliance with the contract, at a price of $44 billion. Taylor has taken up the gauntlet, even if such a slugfest is actually against his nature. And he took to Twitter to express his confidence in winning the upcoming lawsuit. He did it in his own cool and matter-of-fact way, as if to differentiate himself from Musk, who often tweets abusively.
